Jangan University STARCON Career & Startup Camp

This program builds startup capabilities and an entrepreneurial mindset through an understanding of the startup process,

raising awareness of entrepreneurship and sparking participants' interest in it.

Station: Finding Your Strengths

• Analyze strengths and assets through a self-report assessment
• Choose an organization or point of comparison to identify your strengths in context
• Combine and analyze strengths and assets, then receive strategies for using them based on your talent type

Startup Analysis

• The changing job market and analyzing startups that fit you
• Methods for analyzing startups by investment stage, salary level and hiring information
• Case studies of success strategies based on the principles of creative destruction, innovation and growth

Differentiation Strategy

• The talent profile startups look for and building the capabilities they need
• Learning performance-driven behaviors for succeeding in roles that match your capabilities rather than your credentials
• Successful differentiation cases in target customers, technology development, value and revenue models

Customer Analysis & Positioning

• Defining personas through competitor target analysis and examples
• Understanding pitfalls in target analysis and building positioning accordingly
• Finding your own strengths through differentiation and company research

Marketing Lecture

• Deciding on promotional methods and priorities and setting expected outcomes
• Proposing realistic pricing once a promotional strategy is set
• Analyzing trends to set search keywords for your company and quarterly marketing plans

Startup Analysis Planning & Presentation Feedback

• Identifying the business fields you want to enter using a company selection checklist
• Assessing the fit between a company's culture and your own values
• Understanding what HR managers review most closely

Startup Analysis Presentations & Q&A

• Preparing a memorable cover letter
• Tips for writing startup job applications that draw on your experience
• Practical skills to advance your career