Seowon University Hands-on Startup Program (University Innovation Support Project)

A phased startup education model progressing from foundational entrepreneurship skills to hands-on simulation and market validation

Run continuously from a semester-long idea build-up program through a startup festival and a two-day overnight camp to a follow-up startup experience project

Spanning technology, idea-based and small-business tracks, designed so students experience the full startup journey

Links ideation → MVP development → pitching and evaluation → real-world application

Hands-on startup education centered on team-based practice and mentoring

Prototype development support for top teams and links to follow-up programs

* Program Structure

1) Startup Idea Build-up Program (October)

• Building foundational skills through problem definition, customer personas and Business Model Canvas development
• Refining ideas through hands-on MVP prototyping and interim and final presentations

2) Startup Festival (November)

• Idea pitches and evaluation across content, technology and small-business categories
• Selection and awards for top ideas based on expert judging and public voting

3) Hands-on Startup Simulation Camp (December)

• Two-day overnight intensive covering the full process, from founding and management to marketing and IR pitching
• Tailored simulations through separate technology startup and small-business startup tracks

4) Startup Experience Project (26.01)

• Company-linked practice offering experience in online and offline marketing and market validation
• Mentoring-based real-world assignments to deepen understanding of the startup field