Myongji University GX

Ran an intensive startup program for design majors and aspiring founders, covering everything from ideation and branding to IR pitches

Used design thinking-based startup education and AI-assisted branding and planning exercises to develop design ideas from a business perspective

Strengthened the clarity of participants' startup ideas and their real-world presentation skills through IR deck creation and pitching practice

Conducted hands-on startup exercises and business structuring using Schumpeter 3.0

Built brand strategies and IR materials with AI tools (V0, Canva, Notebook, etc.)

Refined ideas and polished presentations through team-based mentoring

1) Lectures

Talks by experienced founders and design professionals shared design-driven startup case studies and market entry strategies

2) Hands-on sessions

Step-by-step design thinking exercises, from problem definition to solutions and brand concepts

Branding exercises (naming, slogans, logos) and AI-assisted brand strategy development

IR deck creation and pitching skills training, followed by team presentations and feedback