Hallym University Station C Ideation Camp (Round 2)

* Program Focus

Step-by-step practical sessions taking startup ideas from discovery to development. A hands-on startup simulation built on Schumpeter 3.0. Mentoring to strengthen ideas and clarify execution plans. An intensive camp that carries teams through MVP development to IR pitching.

* Program Structure

Day 1: Orientation, team building and an introduction to startup trends. Idea generation using the "four arithmetic operations" method, plus competitor analysis. Hands-on work defining target customers and refining business models.

Day 2: Branding strategy and building product detail and landing pages. Team MVP development and an IR deck workshop. Results shared through mock pitching and mock crowdfunding.

* Key Hands-on and Networking Elements

• Idea discovery workshops: Generating and refining startup ideas with the four-arithmetic-operations ideation method
• Planning grounded in market and customer analysis: Shaping business direction through competitor analysis and target customer definition
• Branding and MVP workshops: An integrated process from branding strategy to product detail pages and MVP development
• IR presentations with feedback: Building presentation skills and business understanding through IR deck creation and mock pitching