On-Campus Startup Camp

Schumpeter Entrepreneurship Program

A hands-on entrepreneurship program for middle school students that uses the Schumpeter board game to teach entrepreneurship and creative destruction,

and guides students in turning everyday problems into startup ideas

Program Results

• [ 127 ] students from [ 5 ] classes took part.
• ★★★★★ 4.5 points

"I learned about careers while coming up with new ideas, and the teacher was really kind. She praised every single student, and even when one student did something disappointing, she talked to them gently and calmly."

"This class made me realize that starting a business is something close to me too. Finding problems in society and coming up with ways to solve them was a lot of fun and very rewarding."

Program Content

Students learn about entrepreneurship through Schumpeter's concept of creative destruction

and experience industry change and startup opportunities through board game activities. They then develop their ideas in detail,

all the way through to writing and presenting a final business plan.

Understanding Entrepreneurship

• Understanding Schumpeter's concept of creative destruction
• Experiencing how industries change and new opportunities emerge
• Learning the basic structure of a startup through a board game

Problem Discovery & Idea Generation

• Exploring inconveniences at school, in daily life and in the local community
• Defining problems to solve from the customer's perspective
• Generating and refining startup ideas

Planning with Generative AI

• Expanding startup ideas and organizing service concepts
• Brainstorming names, logos and promotional copy
• Reviewing drafts for brand direction and the business plan

Deliverables

• Final business plan
• Names and logos created with generative AI
• Presentations and mock investment to build creative thinking and presentation confidence