Schumpeter Entrepreneurship at Incheon Sinhyeon Middle School

Schumpeter Entrepreneurship Program

A hands-on entrepreneurship program for middle school students that uses the Schumpeter board game to introduce entrepreneurship and creative destruction,

and guides them in turning everyday problems into startup ideas

Program Outcomes

• [ 4 ] classes and [ 85 ] students participated in total.
• ★★★★★ 4.4

"Through this activity I learned about entrepreneurship, and I got so absorbed that I actually wanted to start a real business with my own idea."

"This class got me interested in companies, and it was a fascinating experience to learn what services and mindset you need to run a business."

Program Content

Students explore entrepreneurship through Schumpeter's concept of creative destruction

and experience industry change and startup opportunities through board game activities. They then develop their ideas in detail,

write a final business plan and present it.

Understanding Entrepreneurship

• Understanding Schumpeter's concept of creative destruction
• Experiencing how industries change and new opportunities emerge
• Learning the basic structure of a startup through a board game

Problem Finding and Idea Generation

• Exploring inconveniences at school, in daily life and in the local community
• Defining problems to solve from the customer's perspective
• Generating and refining startup ideas

Planning with Generative AI

• Expanding startup ideas and organizing service concepts
• Brainstorming names, logos and promotional copy
• Reviewing drafts for brand direction and the business plan

Deliverables

• Final business plan
• Names and logos created with generative AI
• Presentations and mock investment to build creative thinking and presentation confidence