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Youth Career Education2026.07.18

School Outreach Career Camp

A program in which students generate startup ideas and write business plans through Schumpeter's concept of creative destruction

OVERVIEW

How we ran it

Schumpeter Entrepreneurship Program

A hands-on entrepreneurship program for middle and high school students that uses the Schumpeter board game to explore entrepreneurship and the concept of creative destruction,

and helps them turn everyday problems into startup ideas

Program Outcomes

  • [ 1 ] organization and [ 9 ] participants in total.
  • ★★★★★ 4.5 points

"Taking part in this startup program built around creative destruction, I learned that rather than simply following existing methods or ideas, it matters to spot what is inconvenient and look for solutions from a new perspective. In particular, developing an idea into a concrete service and thinking from the standpoint of the market and users helped me build the problem-solving and planning skills needed for entrepreneurship. Through this activity, I came to want to be someone who creates new value rather than staying within existing frameworks as I explore my future career."

"Through the concept of creative destruction, I came to understand entrepreneurship not simply as running a business but as a process of creating new value."

Program Content

Students learn about entrepreneurship through Schumpeter's concept of creative destruction

and experience industrial change and startup opportunities through board game activities. They also refine their ideas

and go all the way to writing and presenting a final business plan.

Understanding Entrepreneurship

  • Understanding Schumpeter's concept of creative destruction
  • Experiencing industrial change and the discovery of new opportunities
  • Learning the basic structure of a startup through a board game

Problem Discovery & Idea Generation

  • Exploring inconveniences at school, in daily life and in the local community
  • Defining problems to solve from the customer's perspective
  • Generating and refining startup ideas

Planning with Generative AI

  • Expanding startup ideas and organizing service concepts
  • Brainstorming names, logos and promotional copy
  • Reviewing drafts for brand direction and the business plan

Deliverables

  • Final business plan
  • Names and logos created with generative AI
  • Presentations and mock investment to build creative thinking and presentation confidence

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