Schumpeter Entrepreneurship at Namyangju Harang Middle School

Schumpeter Entrepreneurship Program

A hands-on entrepreneurship program for middle school students that uses the Schumpeter board game to explore entrepreneurship and creative destruction,

and guides them in turning everyday problems into startup ideas

Program Outcomes

• A total of [ 4 ] classes and [ 105 ] students took part.
• ★★★★★ 4.4 points

"It made me rethink my career path. Instead of just earning money as an ordinary office worker, I could found a company in a fresh way that's different from everyone else. It was a chance to think again about my future and the career I want."

"This class changed how I think about starting a business. I used to see it only as a job, but I learned that it's an attitude of living life while constantly making an effort. When I choose my career later, I'll think back to this class."

"It was so much fun, and not a single minute of the six class periods felt wasted. I think we absolutely have to do this again next year."

Program Content

Students learn about entrepreneurship through Schumpeter's concept of creative destruction and experience industry change and startup opportunities through board game activities.

They then develop their ideas further, writing and presenting a final business plan.

Understanding Entrepreneurship

• Understanding Schumpeter's concept of creative destruction
• Experiencing how industries change and new opportunities emerge
• Learning the basic structure of a startup through a board game

Problem Discovery and Idea Generation

• Exploring inconveniences at school, in daily life and in the local community
• Defining problems to solve from the customer's perspective
• Generating and refining startup ideas

Planning with Generative AI

• Expanding startup ideas and defining service concepts
• Brainstorming names, logos and promotional copy
• Reviewing drafts for brand direction and the business plan

Deliverables

• Final business plan
• Names and logos created with generative AI
• Presentations and mock investment to build creative thinking and presentation confidence